Dr Pepper | Zoic LA
We were fortunate to work with the talented folks at The Richards Group, who came to Zoic and asked if we could make some retro feeling Cinemagraphs in the style of 80's NFL posters. We were excited to get going. Chris Korn and myself got moving on doing some radical type treatments to go with each of the spots. We drew influences from the likes of "Commando", "Smokey and the Bandit", and "Adventures in Baby Sitting" to name a few. The scenes all take place in Super slow motion with Larry Culpepper frozen in a Heroic pose until he breaks the scene and the illusion is broken.